Online qualitative platform (HT FACE)

Keeping things simple and secure for online qualitative research

Online qualitative research platform (HT FACE)

HT FACE is a secure online platform designed for qualitative research. We know that you want security, simplicity and reliable support and that’s what we offer!
It’s why we’re a world leader, working with huge global brands and their market research specialists.


Browser-based with no downloads. Works on any device – desktop, laptop, tablets and mobiles


End-to-end encryption (E2EE), respondents choose their own user name/pseudonym, there’s optional password authentication and HTAIR can offer watermarking of sensitive content and image rights protection.



All sessions fully supported (and it’s included in the platform price). Includes support on technical checks, connection, camera/audio permissions, moderator orientation and hand holding plus in-session troubleshooting.


Features designed for effective market research

Our platform features are all about enabling you to go a stage further with your qualitative research projects.
Chat and private messaging that’s transparent and still allows full screen observation.
Moderator picture-in-picture so that your research moderator is always in view when showing stimulus.
Easy ways to share local and preloaded images, text and video, including Youtube video sharing from our secure private channel.
Complete participant management from admission and verification in the waiting room to muting, moving respondents into different rooms, camera privacy mode and removal.
Virtual one-way mirror for client viewing where viewers cannot interact with the live session; also viewer chat to enable interaction with moderator.
Session recording that’s automatically and securely held in the cloud.
Data stored according to local data protection legislation – whether GDPR, CCPA, LGPD or POPI – so that you can be confident that you’re compliant.
Video and data instantly available for secure download post session along with transcription if required.
HT FACE is the only platform to offer an AI-based transcription tool that identifies personal information (PII) and removes it from the transcription.
Simultaneous translation in all languages.

HT FACE can do all of this and more.

Have a look at our Case studies to see just how flexible it can be.
Or just get in touch to see how HT FACE could work for you.

Get in touch to find out more and book a demo