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Use HT FACE platform for conducting, observing and recording focus groups
Capturing responses, interactions and opinions as they develop in a Focus Group is one of the strengths of HT FACE. Our platform also enables you to work with several sub-groups simultaneously, using translation and secure video recording to capture every nuance and to work across geographic and language boundaries.
![Simple](http://dcc2d197y7zdb.cloudfront.net/images/2022/04/21/simple.png)
Simple
browser-based with no downloads. Works on any device – desktop, laptop, tablets and mobiles
![Secure](http://dcc2d197y7zdb.cloudfront.net/images/2022/04/21/secure.png)
Secure
end-to-end encryption, respondents choose their own user name/pseudonym, there’s optional password authentication and HTAIR can offer watermarking of sensitive content and image rights protection.
![Supported](http://dcc2d197y7zdb.cloudfront.net/images/2022/04/21/supported.png)
Supported
all sessions fully supported (and it’s included in the platform price). Includes support on technical checks, connection, camera/audio permissions, moderator orientation and hand holding plus in-session troubleshooting.
![Image](http://dcc2d197y7zdb.cloudfront.net/images/2022/04/21/tab.png)
Features designed for effective market research
Our platform features are all about enabling you to go a stage further with your qualitative research projects.
Informal locations possible with respondents’ own devices.
Moderator support at every stage and one-way mirror backroom observation for clients.
Simple technology doesn’t get in the way of complicated conversations.
![Image](http://dcc2d197y7zdb.cloudfront.net/images/2022/04/21/about-high-tech-dev.png)
HT FACE can do all of this and more.
Have a look at our Case studies to see just how flexible it can be.
Or just get in touch to see how HT FACE could work for you.
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